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Blue Grouse

Our triple-bottom line approach to sustainability in practice.

ECONOMIC SUSTAINABILITY

Although businesses must be run in a way that makes economic sense, it is import that they also contribute to the well being of both society and the environment. Below are a few economic initiatives we have taken on in line with our Blue Grouse philosophy.
mountain aerial view

LOCAL ECONOMY

Grouse Mountain injects over $120 million into our local economy. We are the top four-season attraction in Vancouver, generating tourism awareness and opportunity. Grouse Mountain’s iconic status as a tourism destination has stimulated significant opportunities for local hotels and accommodations.

EMPLOYEE BENEFITS

Grouse Mountain supplies dollar-matched RRSP programs for full-time employees and hosts Product Awareness programs for employees, leveraging its supplier relationships for mutual benefit. For more info on Employment Perks, visit our Careers page.
Since its launch in 1999, Grouse Mountain’s Y2Play snow pass campaign has drawn well over 1 million skier and riders to the Mountain. Our extensive pass holder base stimulates significant retail opportunities for local businesses.

TOURISM

Grouse Mountain works with Tourism Vancouver and Destination British Columbia to promote our city as a top tourist destination. We also work with the Destination Canada to promote Canada as a top tourism destination.